(10/05/21 – UPDATE) Whether we are working together alone, or all back in the office, leading communication programs can be a solitary business. Today’s challenges require us to learn at an ever-increasing pace. We can accelerate our learning when we … Continue reading →
(09/15/21) By Scott Ball, TBW editor ACI is pleased to welcome a new Agency-level member, Westervelt Ecological Services (WES). Continue reading →
(7/15/21) By Jenifer Wisniewski, Tennessee Wildlife Resources Agency Every July I look forward to seeing my memories pop up on social media, because I know I’ll have almost 10 years of great ACI conferences to remember. I get to think … Continue reading →
(7/15/21) By Scott Ball, TBW Editor It’s been a long time coming, but in just 11 days we’ll be together (in cyberspace) for the ACI Conference. Continue reading →
(7/15/21) By Scott Ball, TBW Editor One of the items of business at this year’s ACI Conference is the election of officers and three new board members. Continue reading →
(07/15/21) By Scott Ball, TBW Editor In May, Iowa shared its experience after receiving a $50,000 R3 Marketing grant from ACI (via AFWA). Georgia DNR, Wildlife Resources Division (WRD) also received a grant. Below is a summary of Georgia’s marketing … Continue reading →
(7/15/21) By Scott Ball, TBW Editor It worked for squid (aka calamari), Patagonian toothfish (Chilean sea bass) and Pacific slimehead (orange roughy). Maybe a culinary re-brand will make Asian carp more appetizing. That’s what they’re hoping at the Illinois Dept. … Continue reading →
(05/17/21) By Jenifer Wisniewski, Tennessee Wildlife Resources Agency We are in the midst of a year in which many of us are focusing on retaining the rush of license buyers from the pandemic year. Well, ACI is here to help! Continue reading →
(05/17/21) By Scott Ball, TBW Editor This year’s virtual conference – hosted by the New Mexico Dept. of Game & Fish, July 26-30 – promises to be a free-for-all! Continue reading →
(05/17/21) Story and photos by Dan Dennison, Hawai‘i Dept. of Land and Natural Resources On the last day of April 2021, my “official duty” as the Lead Public Information Officer in the Hawai‘i COVID-19 Joint Information Center came to an … Continue reading →
(05/17/21) By Megan Wisecup, Iowa Dept. of Natural Resources Iowa DNR was selected as one of four states to receive $50,000 in the 2020 R3 Marketing Multistate Grant through ACI. In this highly competitive grant process, ACI received 17 applications … Continue reading →
(05/17/21) By Scott Ball, TBW Editor ACI legend and Conference Futures Chair Kay Ellerhoff does marvelous work ensuring we have member states lined up to host conferences 5-6 years down the road. Continue reading →
(03/15/21) By Jenifer Wisniewski, Tennessee Wildlife Resources Agency You thought it was turkey season, and while that may be true in many places, the real seasons I hope we are all focused on is ACI awards and grants seasons! Continue reading →
(03/15/21) By Scott Ball, TBW Editor I don’t know how the rest of the song goes, but that’s the first line to “The ACI Awards Contest Blues,” as sung by Awards Chair Aaron Meier. Continue reading →
(03/15/21) By Scott Ball, TBW Editor A few weeks ago, we emailed ACI members to ask how things were going workwise during the pandemic. Essentially, we wanted to know if you were still working from home, what adaptations you were … Continue reading →
(03/15/21) By Amanda Stroud, S. Carolina Dept. of Natural Resources The South Carolina Department of Natural Resources (SCDNR) has long strived to incorporate targeted email marketing in agency outreach initiatives with measurable results. Measurable targeted marketing requires the use of … Continue reading →
(09/15/21) By Scott Ball, TBW Editor Thank you to those states that responded to previous calls for updates to ACI’s online directory. Continue reading →
(03/15/21) Original article by Jessica Malnik Recommended by Jenifer Wisniewski, Tennessee Wildlife Resources Agency Jenifer found an interesting article worth sharing – 26 Effective Ways for Improving Your Customer Retention Rate – published in the website databox. Although it speaks … Continue reading →
(01/15/21) By Jenifer Wisniewski, Tennessee Wildlife Resources Agency Happy New Year to all! Here’s an exciting new opportunity for everyone this year to apply for a $50,000 grant for your state to do marketing to accomplish R3 of hunters and … Continue reading →
(01/15/21) By Scott Ball, TBW Editor During its January conference call of the Board of Directors, Lance Cherry (ACI Vice President and 2021 Conference Chair) broke the news: New Mexico will be unable to physically host the ACI Conference. Continue reading →
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