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“Making the Message:
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Cody, Wyoming
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Oxbows,
Yellowstone Lake |
Buffalo
Bill Village Resorts, which includes Holiday Inn, Comfort Inn, and The
Village (cabins) all in one complex, will have reduced lodging rates
from $99 to $89/night flat; 1-4 person per room plus tax at Holiday
Inn and Comfort Inn. The cabins in the Village are the same flat rate
for 1-6 persons per room plus tax. Two-room cabins are available to
this group at the same price. Lodging facilities are within walking
distance of each other. Conference sessions, hospitality and banquet
will be at the Holiday Inn.
A block of rooms in each of the three lodging facilities is set aside for the ACI conference and will remain available until June 19, 2003. Rooms will be released to the general public; however, rooms will continue to be available to conference attendees at the same flat rate of $89/night on a first come, first serve basis. Availability will not be guaranteed after June 23, 2003. To make your reservations for the ACI Conference, contact Buffalo Bill Village Resorts, 1-800-527-5544.
We will provide airport shuttle transportation from Logan International Airport in Billings, Montana, the closest major airport to Cody, Wyoming, and Yellowstone Regional Airport in Cody.
Early registration fee will be $225 through July 9; late registration fee will be $250. Visa, MasterCard, American Express, Discover and Diners Club will be accepted for registration and the auction.
WHAT ARE YOU BRINGING TO THE AUCTION?
Ship your auction items to the following address:
ACI Conference Auction
Buffalo Bill Village Resort
1701 Sheridan Avenue
Cody, WY 82414
(307) 587-3654x632
SCHEDULE OF EVENTS
THURSDAY, JULY 24
Members Arrive
FRIDAY, JULY 25
1:00 p.m.-5:00 p.m. Registration/Information
9:30 a.m.-11:00 a.m. Awards Committee Meeting
1:00 p.m.-4:00 p.m. Board Meeting
5:00 p.m.-5:30 p.m. Conference Committee short meeting (WY only)
6:00 p.m.-10:00 p.m. Icebreaker—Bandana Room
SATURDAY, JULY 26
7:30 a.m.-5:00 p.m. Registration/Information
8:00 a.m.-8:30 a.m. Morning Rendezvous—announcements, Natural Resource Information Council (NRIC), 2nd & 3rd Place Awards
8:30 a.m.-9:15 a.m. Welcome—Worth the Watching video
Director Brent Manning, Wyoming Game and Fish Department
9:15 a.m.-10:00 a.m. Keynote: The Importance Of The Conservation.Message—
Ted Kerasote
10:00 a.m.-10:15 a.m. Break
10:15 a.m.-11:00 a.m. On the Shoulders of Giants: The
Legacy of Communication in Conservation
A quick look at some of the great conservation communicators of the
past—
Henry David Thoreau, George Perkins Marsh, John Burroughs, John Muir,
Teddy Roosevelt, Aldo Leopold.
Tom Altherr, Metro State, Denver, CO.
11:00 a.m.-Noon. A Study In Success: Saving The Yellowstone
River
A consideration of the public relations efforts that led up to the preservation
of the Yellowstone in its free-flowing state.
Jim Posewitz, Orion: The Hunter's Institute and former administrator
with the Montana Department of Fish, Wildlife and Parks
Noon-1:30 p.m. Lunch—provided
CONCURRENT SESSIONS
1:30 p.m.-3:00 p.m. PUBLICATIONS— In the Beginning, There
Was the Word: Writing to Inform and Educate
The best writing does more than present information; it captures the
imagination. How can we do that better?
Joel Vance, author, writing teacher, and former I&E specialist with
the Missouri Department of Conservation
1:30 p.m.-3:00 p.m. PUBLICATIONS— Newspaper And The Conservation
Message
What's the best way to get conservation news into major dailies? What
considerations move the conservation story from the outdoors page to
the front page? How well do news releases work?
Theo Stein, Denver Post; Tom Wharton Salt Lake City Tribune.
3:00 p.m.-3:15 p.m. Break
3:15-5:00: MARKETING/PUBLIC RELATIONS— Case Study: Grizzlies
In The Greater Yellowstone Area
Humans and bears have a long history in Yellowstone National Park. Between
1930 and 1960, the park averaged 48 injuries to humans by bears every
year. But today, such injuries are quite rare, averaging only one per
year. Something is working. What were the information and education
efforts to turn this around? Have people changed, have the bears changed,
or have both? What approaches to public relations have succeeded? Which
have failed? What problems remain?
Kerry Gunther
3:15 p.m.-5:00 p.m. EDUCATION— Draper Museum: Innovation
in Interpretation of the Outdoors
This state-of-the-art wildlife museum opened less than a year ago with
the stated mission of interpreting landscapes in the Cody area along
with larger issues of conservation. The founding director of the Draper
will discuss the museum's design and the efforts being made to connect
the museum with the real world outside.
Dr. Chuck Preston, Draper Museum of Natural History
5:30 p.m.-6:30 p.m. Tour Of The Draper Museum—Dr. Chuck Preston
6:30-8:00: Reception, Draper Museum, Greever Garden
HOSPITALITY
SUNDAY, JULY 27
Registration/Information
8:00 a.m.-8:30 a.m. Morning Rendezvous— announcements, 2nd & 3rd Place Awards
CONCURRENT SESSIONS
8:30 a.m.-Noon PUBLICATIONS— Making Photoshop Work Better
For You
It's one of the most powerful desktop software packages on the market—and
one of the most complicated. This session will provide hands-on instruction
in Photoshop for users with some previous contact with the program.
Limit 20 participants. Session held at Northwest College, Powell.
Susan Grinnells, Central Wyoming College
8:30 a.m.-10:00 a.m. EDUCATION— The Ugly Hunter
An increasing proportion of the American public is not anti-hunting
but anti-hunter. An observer of this phenomenon talks about what this
means for the future of conservation and how the trend might be reversed.
The Orion Institute has worked to define a code of ethics for hunters.
How has this code been developed and how is it being sold? What remains
to be done to improve behaviors of hunters in the field?
Jim Posewitz
10:00 a.m.-10:15 a.m. Break
10:15 a.m.-Noon ELECTRONIC MEDIA— The Tech Side of the
Web
A discussion of the technical side of building better Web sites, including
the advantages and disadvantages of different Web-building software
packages, how to incorporate streamed video, what servers are best,
etc.
Brad Christiansen, National Outdoor Leadership School (NOLS)
Noon-1:30 p.m. Lunch
CONCURRENT SESSIONS continue
1:30 p.m.-5:00 p.m. PUBLICATIONS— Advanced Photoshop
Think you're on top of Photoshop? Match your knowledge with an expert's.
This hands-on session will consider more advanced techniques in Photoshop.
Limit 20 participants. Session held at Northwest College, Powell.
Su san Grinnells, Central Wyoming College
1;30 p.m.-3:15 p.m. MARKETING/PUBLIC RELATIONS— Case Study:
Chronic Wasting Disease
Public relations experiences in Wyoming, and Colorado with this fatal
deer disease.
Terry Kreeger, DVM, Wyoming Game and Fish Department Todd Malmsbury,
Colorado Division of Wildlife
3:15 p.m.-3:30 p.m. Break
3:30 p.m.-5:00 p.m. EDUCATION— Conservation And The Politics
Of The Classroom
The contest for the minds of American youth is intensifying. Groups
have expressed opposition to having some of our messages presented in
the classroom—hunter education programs in schools and even Project
WILD have run into problems in parts of the country. At the same time,
animal rights groups are trying to get their own curricula into the
classroom. How should we deal with these challenges?
Dr. John Allen, University of Wyoming
6:00 p.m.-10:00 p.m. Auction and Barbecue— Moon Crest Ranch
HOSPITALITY
MONDAY, JULY 28
FIELD DAY
A jaunt in the nation's oldest national park and oldest national forest; fly-fishing; rafting and more.
HOSPITALITY
TUESDAY, JULY 29
Registration/Information
8:00 a.m.-8:30 a.m. Morning Rendezvous— announcements, 2nd & 3rd Place Awards
8:30 a.m.-10:15 a.m. Breakfast Buffet And Business Meeting—open to all conference participants
10:00 a.m.-10:15 a.m. Break
CONCURRENT SESSIONS
MARKETING AND PUBLIC RELATIONS— Recreational Fishing And Boating Foundation
This is one of the most ambitious marketing projects ever undertaken.
Is it working?
Jen Patterson and Kristen Chambers, RBFF
10:15 a.m.-Noon EDUCATION— Stalking Science: Outdoor Education
Recruitment of another generation to ourtdoor pursuits is generally
regarded as one of the greatest challenges in the future of conservation
How will we attract kids to the outdoors? This presentation will focus
on the successful new York effort.
Andrew Saunders
Noon-1:30 p.m. Lunch
CONCURRENT SESSIONS continue
1:30 p.m.-3:00 p.m. MARKETING/PUBLIC RELATIONS— Case Study:
The Arkansas Eighth Percent
The successes and failures of the public-relations effort that led to
an expansion of wildlife funding in Arkansas.
Steve "Wild Man" Wilson
1:30 p.m.-3:00 p.m. ELECTRONIC MEDIA— Playing In The Big
Leagues
What does it take to get national air time for wildlife conservation
messages? What advertisers have shown interest in the conservation/wildlife
message? How well does wildlife compete in the ratings game?
Chris Chaffin, Outdoor Channel; Christopher Palmer, National Wildlife
Federation
3:00 p.m.-4:30 p.m. PUBLICATIONS, ELECTRONIC MEDIA, AND
EDUCATION— The Outdoor Image
A top still photographer talks about getting the better images of wildlife,
landscapes, and outdoor recreation.
Jeff Vanuga
6:00 p.m.-9:00 p.m. Awards Banquet
HOSPITALITY
WEDNESDAY, JULY 30
Members Depart